"Vietnam Made" Brand Clothing Continues To Expand In China.

In recent years, Vietnam's clothing and textile exports have seen a rapid growth.

Textile and garment industry is the main force for Vietnam to earn foreign exchange, and more than 80% of the total output of textile garments is exported.

Vietnam's textile and footwear exports increased significantly this year.

By the end of August, textile exports amounted to about US $15 billion, an increase of 11% over the same period last year, and footwear exports amounted to US $8 billion 100 million, an increase of 21% over the same period last year.

Vietnam's Ministry of industry and trade recently proposed Vietnam's export target of 181 billion 500 million US dollars in 2016, an increase of 10% over 2015.

The total export volume is expected to reach US $160 billion in 2015.

Cooperation is mainly reflected in two aspects. First, due to the lack of a complete industrial chain, Southeast Asian countries, including Vietnam, have become the main export destinations for textile materials such as yarns and fabrics in China. It shows that the mainland is fully using comparative advantage to fill the gap between the above countries in the upstream of the textile industry.

The other side is reflected in the pfer of domestic textile industry.

In recent years, due to Vietnam's cheap labor and preferential investment policies, many labour intensive industries in the Pearl River Delta and Yangtze River Delta, such as garment factories, especially the Hong Kong funded Taiwan funded enterprises, have regarded Vietnam as an ideal place for industrial pfer.

Recently, reporters in Nanjing West Road, Shanghai, including ZARA, H&M, UNIQLO, Martha department store and other fast fashion brand stores found that clothing labels showed that products from ASEAN and other places increased significantly, especially indicating that the origin of Vietnam is more.

The most obvious is Gap, which is mostly manufactured by Vietnamese manufacturers, more than 80% of the products.

Yang Yixin, a well-known media giant and traveller, told the Chinese clothing network reporter that in some big shopping malls and supermarkets in North America, there are many clothes in ASEAN and other ASEAN countries. The quality and price are good, and the consumers of Kampuchea are also many.

An unnamed Guangdong garment manufacturer who had been produced by Gap foundry said in an interview with China apparel network reporter that because of the continuous increase of labor costs in China, Gap's orders went to Vietnam many years ago, and some Chinese enterprises in Vietnam built factories to produce garments for well-known fast fashion brands, not only that, but also raw materials were purchased from Vietnam.

The personage introduces to China clothing net reporter, at present, the Pearl River Delta textile and garment manufacturing industry survival situation is getting worse and worse, the survival of the foundries is extremely difficult. Along with the increase of workers' wages, the profit is thin to the end, especially the real economic situation is not ideal. A large number of stored clothing can not be wholesale. Only through various promotions such as Taobao and other electronic business platform, can it sell at a low price.

In the eyes of experts, China

The continuous rise of cost is the main reason for the fast fashion brand to accelerate the layout of Southeast Asia.

According to the data obtained by China apparel network, according to the survey data of Japan's trade promotion agency in 2014, the average employer's salary burden (including social security) of Chinese enterprises amounted to 684 US dollars, Thailand was 593 dollars, India was 302 dollars, Vietnam, Burma, Kampuchea and Bangladesh were 249, 172, 157 and 132 dollars respectively.

Labor costs in China are 2.5-5 times higher than those in Vietnam and Bangladesh.

Wang Qianjin, a special analyst at China garment net, briefed reporters on China clothing network that the core contradiction of China's economy is the contradiction between overcapacity and low demand.

In other words, China's future economic growth has entered a "low" new normal, which has become a consensus.

The image of the new normal is economic slowdown while the core is structural optimization.

Against this background, the real loss of China's textile industry is the gradual loss of competitive advantage. From Japan to the four dragons, from four small dragons to China, and from China to Southeast Asia, industrial pfer has been following the law. Now it is superimposed with the big cycle of economic adjustment, and it will produce more lethal power.

It is reported that the implementation of the national "one belt and one way" strategy will give

Bring better opportunities for development.

For example, the Shanghai Textile Group, taking the opportunity of "one belt and one road", aims to layout Southeast Asia aiming at Africa and ASEAN. The ultimate goal is to form a global industrial layout with African resources, designed by Europe and America, manufactured in Asia, integrated by China and sold to the whole world.

Wang Qianjin told China apparel network reporter: in recent years, fast fashion brands such as H&M, UNIQLO and other imported apparel accounted for a rapid growth trend.

Customs statistics show that in 2010, China's clothing imports amounted to about 236 million, and in 2015 it would exceed 600 million, of which cotton knitted apparel imports grew faster, which indirectly reduced domestic cotton consumption.

domestic

Fan Min, President of the first-line brand "good quality products", also analyzed the reporter from China clothing network. There are two big gaps and two threats between China and Vietnam.

The two major differences lie mainly in the following aspects: first, Vietnam's export scale is enough to compete with China; the two is that the industrial chain's integrity and distribution function still has a big gap compared with China's.

In particular, Vietnam's dependence on total fiber is as high as 80%. The two major threats lie mainly in the following aspects: first, although exports are small, they are highly dependent on the European and American markets, and Vietnam's exports to the United States account for 55% of its exports. Therefore, the export scale is small, but the market is concentrated in the two markets of Europe and America. Two, the export growth rate is very fast, and Vietnam's growth rate is much higher than that of our country.

Fan Min believes that whether the concentration of industry, or the role of industrial distribution, or export scale will be much smaller.

But Vietnam's factors still have a certain impact on China.

However, Wang Qian also pointed out to the Chinese clothing network reporter that Chinese textile and garment enterprises invest in Vietnam, mostly based on garment processing trade, that is, raw materials import and export. Domestic enterprises need not worry too much.

The industry should also be clear that the choice of fast fashion brands to Vietnam may be an opportunity for the development of China's garment and textile industry.

If China's clothing enterprises can actively carry out market research, enter Vietnam's development and open up new living space, they can better participate in the international market competition.