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By&Nbsp, Basi Two Stores Open, Spain'S Young Fashion Trend Again

2011/7/8 14:39:00 77

The first Spanish brand in Haidian, Beijing, has successfully entered the Spanish fashion brand in the Chinese market.

By basi

After half a year, he made efforts again. He opened two stores in Hongkong Harbour City LCX and Xidan Joy City, and even brought 2011 SS series to the young people in both places on gorgeous summer days.

The by basi brand inherits the excellent lineage of the Spanish royal Armand Basi, with high quality and excellent design. It also follows the design style of the young fashion brand in Europe. It is bold, bright, sexy and lively.

Ivy, brand manager of the brand (Greater China), said: "by basi brand is for young people.

From our shop

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The color and design sense of every single item and accessories are brand names for the brand.

Because of this, by basi has been rapidly catching up with more than ten countries in Europe since its brand creation, which is popular among young people.

"We encourage young people to break the status quo, to break the rules of individuality.

This is also the reason why we want to bring life philosophy and creed advocated by brands and brands to Chinese young people.

By basi new store chose to enter the popular trend landmark in Beijing and Hong Kong, attracting more attention from the same industry.

When LCX's new store opened in Harbour City, it immediately got the local fashion media and the Chaozhou people.

High concern

。

"Xidan Joy City is an important trend of by basi in Beijing."

By basi carefully set up the special store design in Barcelona headquarters, arranged as a free place for young people, kitchens, bathrooms, living rooms, Beatles posters and pluralistic retro elements.

"We have reason to believe that by basi, a new store in Xidan, will become a hub for young people who love the trend culture," said a marketing manager of the brand.

This spring and summer series is still made of soft cotton as the main material, creating a light, comfortable and vigorous summer style for the brand lovers.

The classic logo totem, bold animal silhouette and European floral pattern are used to further enrich the design themes in the form of printing and stacking, highlighting youth, playfulness and joy of life.

Ivy, the brand manager, said: "we find that young people in China are also more and more courageous enough to express their feelings, opinions and ideas.

In particular, everyone has their own unique but interesting ideas about what to wear. Our stores and the fashions we advocate not only stay in the trend itself, but also inspire young people to have a positive attitude towards life.

Freedom, yearning, music, innovation...

All the key words to open the minds and Inspirations of young people are the best interpretation of the spirit of by basi brand.

In other words, the by basi brand will join hands with the main brand Armand Basi to present the eleven international brand clothing and Fashion Fair held in Shenzhen in July. With a variety of publicity platforms, I believe that more and more Chinese friends will soon experience the fashion trend from Spain enthusiastically.