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Shoe Dragonfly Usher In Quanzhou Investigation Team

2010/8/18 10:30:00 81

Culture Management Of Red Dragonfly

August 18th hearing,

Red Dragonfly

The group has come to inspect and inspect the heads of many textile and footwear enterprises in Quanzhou.

Promoting technological innovation and management in a large scale

innovate

To seize the R & D, design, and

Sale

And other topics such as high-end links in the value chain, implementation of big enterprises and big group strategy, improvement of personnel training and incentive mechanism, etc., and discussions with executives of Red Dragonfly enterprises, and positive interaction studies.

experience

How to recruit workers and how to manage a large contingent has become a topic of interest to the delegation.


Red Dragonfly

Sale

Pattern


In the Red Dragonfly Group, Fang Xuanping, deputy general manager of the company, sped out a series of words: "green grass project", "sunshine project" and "blue sky system", which all elaborated the sales model of red dragonfly.


As early as 1998, the Red Dragonfly Group started the "green grass project", and implemented the franchise monopoly project combining self-management and agency. So far, it has developed to more than 4000 monopoly terminals, including more than 600 self operated stores.

"But there are many problems, especially in the management of agents."

Fang Xuanping said that since 2000, the implementation of "sunshine project" to carry out the maintenance and upgrading of the market terminal image.

In 2004, the "blue sky system" was introduced to focus on resources development.


"Long distance money management, close distance management."


"Long distance pipe money, close to the person."

In the Red Dragonfly enterprise culture exhibition hall, these ten words let the inspection group stop and observe for a long time.

"Only three years after the establishment of the enterprise, the boss has delegated a" financial pen ", and if the money is too much, the people will run away.

On the side of the Red Dragonfly Group Deputy General Fang Ping Ping actively explained the philosophy of "long distance management of money".

He said that the boss and money are still far away.

If you deal with money everyday, you will see more and more money.

And when money is handed over to others, responsibility is created.

Therefore, Qian Jinbo, chairman of the board of directors, unified the idea of sixteen shareholders, and handed the "financial pen" to the deputy general manager with rich financial management experience, neither shareholder nor relative.

"It also stimulated shareholders to delve into how to regulate the management by the system."


"Stepping spirit" to build corporate culture thickness


According to reports, the Red Dragonfly Group came out of Nanxi River. In the stream of Nanxi River, there are different sizes, three sides of different angles, but the stones are smooth and orderly. These stones are high above the surface of the water and are specially designed for pedestrians.

"Only by abstracting the concept of enterprise value can we point out the direction for further shaping the corporate culture and form a unique corporate culture."

The Red Dragonfly Group Deputy General Fang Ping Ping explained that "Bu Bu spirit" implied: on the one hand is the inclusiveness of the corporate culture; the red dragonfly has a broad mind that can accommodate all kinds of personalities and expertise; on the other hand, it is a strong team spirit, "step by step" because of a smooth and effective unity, and the red dragonfly is united with the Red Dragonfly attribute.


This in-depth visit to the Red Dragonfly Group, from the exhibition hall, to observe the enterprise Museum, visit the workshop, to discuss with the local economic and trade department heads and business executives.

While studying and drawing lessons from it, the mission also pays great attention to internal communication and continues to summarize in the process of communication.

The Quanzhou delegation was impressed by the modesty, good learning and positive thinking of the Red Dragonfly Group.

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