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How Can A Dealer Order A Leather Shoe Order?

2008/8/21 10:52:00 12

Dealer Scientific Ordering Leather Shoes Ordering Meeting

If a store wants to have sales volume, it must have sufficient supply. The reason for the so-called hundred department store is here. If you want to get enough new goods, you will have to place a scientific order.

(1) according to the best display scheme of your store, there are several shelf areas which can display the number of leather shoes.

This job is very important.

   

(2) which leather shoes should be displayed on each shelf area, and which shoes are divided into several series, several styles, several color systems, and several kinds of prices.

Leather shoes include "leather shoes", "figurative leather shoes", "leather shoes that match sales" and so on.

brand

From the perspective of image, the proportion of image products, public products and specials products should be determined. From the perspective of product trend, the proportion of traditional products, fashion products, avant-garde products and their proportion should be determined. These are very professional knowledge and scientific basis and must be adapted to local conditions.

(3) choose leather shoes according to the local cultural environment, fashion trends, consumers' interests and habits, and so on. Grasp the regional fashion trends, dress preferences and consumer psychology. Analyze the product mix proportion of regional market Chengyu shoes, Guangdong shoes, Fujian shoes, Wenzhou shoes and other shoes. From the price point of view, determine the proportion of high, medium and low price products.

(4) from the perspective of franchised stores, the combination ratio of window products, ordinary shelf products, central island display cabinets, and boutique cabinets should be determined.

(5) if you are not sure of yourself, you can also find and cultivate "Kanban" experts in the franchisee, shopping guide and sales promoters. It is very important for bright buyers to book leather shoes, because Kanban masters are very experienced in the trend of shoe sales and customer spending habits.

(6) whether there are stores, new stores to start operation in this season, how much increase in the number of shops (single, double facade shops, cabinets and offices), how much leather shoes should be added to ensure the best momentum of opening operation.

(7) in the course of daily operation, it is necessary to set up an accurate database and find out the trend of stagnation in terms of color, size, product number, price, shop level, etc., and scientifically calculate the number of orders (including branches).

(8) according to the sales situation and experience in the same period of the same period, from the seasonal point of view, determine the proportion relationship between the listed products, the pitional season products and the over season products, and determine the basic quantity of your leather shoes this time.

(9) from the perspective of sales function, we determine the proportion of positive price products, promotional products and special products.

(10) from the perspective of product category, the proportion of leather products and footwear products is determined.

(11) understand the stock of your warehouse, the code and color of each item in the inventory should be based on figures, and then consider the quantity of new orders.

(12) establish a business plan for autumn and winter market stores in its own area, and make effective budgets for the quantity ordered.

(13) the objective factors such as weather, non resistance, administrative intervention and other factors are analyzed, and the scientific quantity of ordering is analyzed by budget.

(14) inspect the product trend of regional competitors and grasp the trend of product area.

(15) balance the order quantity and order plan according to the preferential policies of this order.

(16) according to the single store promotion plan and the single store growth rate this year, we should confirm our order plan and the number of orders on the spot.

(17) others

Based on the above analysis, the annual or quarterly sales plan of specific stores will be worked out.

Digression: after the new products are listed, the normal ratio of sales and inventory is 1:1.5, which is the safety stock. On this basis, it can also be extended to 1:2 or 1:3 according to the above analysis, or be flexible in accordance with local conditions. Only in this way can you make sure you have the number in the order, and when you sell, you can avoid the phenomenon of goods being broken or not.

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